Support-Campaigner

Campaigner: How to Build Active Subscriber Segments

By June 13, 2019 June 16th, 2019 No Comments

Email inboxing depends on email list health and list health depends on excellent list hygiene. The best hygiene methods are ones that are both automatic and easy to use. Earnware teaches a unique automated hygiene method that makes addressing your emails easy and keeps your list active and engaged. Here is the exact segment logic we use for senders who mail 1-2x per day.

Go to Contacts > Segments > New Segment >

Contact Fields > More >
[Date Last Clicked] >
[Day, Month & Year] >
[Is In The Last] > [60 Days]

Contact Fields > More >
[Date Last Opened] >
[Day, Month & Year] >
[Is In The Last] > [30 Days]

Contact Fields > More >
[Date Added to List] >
[Day, Month & Year] >
[Is In The Last] > [10 Days]

Here is what your completed segments should look like:

If you need help, contact Earnware Support for assistance.